Ineffective people live day after day with potential untapped.  They experience synergy only in small, peripheral ways in their lives.

Yet creative experiences can be produced regularly, consistently, almost on a daily basis in people’s lives.  It requires self-confidence, trust in your own intuition, and a spirit of adventure.

These are the words of renowned coach, author and millionaire, Stephen Covey, and the message should be taken to heart:  “  Becoming the person you always secretly yearned to be will require some major paradigm shifts in your thinking and your actions.”

Just having the best website, the best materials and the best hope for the future will not assure you of success.  When we know all we can hopefully know without having achieved the level of success we desire, it is time to find yourself a mentor.  The lone wolf seldom reaches his or her stride without some counseling from those who have walked the path.

In truth, very very few people who have had continuing marketing success online haven’t received coaching – sometimes very costly coaching – from those in the know.  Many of the famous people who you should know and learn from are pricing their apprenticeship programs and private consultation fees way beyond the financial means of a newcomer (often called a newbie).  Maestros offer a cheaper alternative through ebooks, mini-courses through email, video How To’s, webinars, and audio programs.

In the last few years there have been great advances in such indirect learning and people who have struggled for years without making a penny have turned their fortunes around in weeks to months by following a precise blueprint to success.

But let me forewarn you that success is not for sale to the highest bidder.  I’ve said several times that success leaves a trail, yet it is up to each of us to ask questions and fill in the missing puzzle pieces.

Can you reach a high level of success?  I am absolutely certain of it…if you can humble yourself and admit  that you don’t have all the answers and that creating products or a lifestyle without a system or plan will doom you to failure.

You do not want to become a high-priced wage slave, grinding away 60 hours a week until you drop dead of a heart attack, do you?

From this point forward in this blog, I  will introduce or reintroduce to you to the minds and actions of some of the legends of Internet marketing and some of the Johnny-come-latelys who – against all odds – achieved mercuric success in short order.  They – the veterans and the mercurial risers – can assist you  in moving from a wage slave to an administrator of a cash machine, occasionally in a dramatic fashion.

Each of these mentors has had his or her failures and traumas before their great success.  What they did do – which is different from the majority of us – is to cut all the lifelines to retreat and determine clearly in their mind that success was not an option.

The Vikings, those ruthless warriors who roamed the seas some one thousand years ago, always traveled with all their family and belongings.   There was NO turning back, so the focus was always forward.  Their history is chiseled in our collective minds because of that fearsome spirit.

Let the guru catwalk commence…

Everyday each of us is bombarded with thousands of advertisements, commercials, slogans and innuendos.  Trying to weed through this great pile of psycho babble and find the life-affirming gems is a daunting task.

In these pages I hope that you have found thus far some useful information which can help you in developing and implementing a strong Internet strategy.

In my email box I receive close to 500 letters per day, and about 350 are blatant spam.  Everyone has the hottest deal and the once-in-a lifetime offer which you will regret not taking action on.  Everyone has a secret and a revelation which is supposed to make you instantly rich.

Most of the guru wannabes actually have nothing.  They are marketing for an associate they call “My Friend XXX” but whom they have never met nor even corresponded with.

They want to have verbal sex with you without even a hint of foreplay.  They throw themselves at you and you are reviled.  You change email accounts, but these uncouth bloodsuckers somehow find you again.  You stop opening your mail.  You become cynical and skeptical of the ulterior motives of everyone everywhere.

From the bottom of my heart, I hear you.  I promise to provide each person with a summary of what the crap and the gems hidden in the crap is about.  I’ll read through what you hate to and find the people, the systems and the software which you should know about if you want to earn money online or change your mindset for the better.

I hope that anyone who reads what I write will feel that I am doing my best to cut through the hype and provide caveats when I am not sure what to believe.

Everyone who has a web presence online wants to sell something.  Hopefully they provide offers to you which have been carefully screened as a target customer, but many marketers have absolutely no scruples -  profit, money, money, profit…the hell with you.

Rest assured I will never take that attitude towards you.  If you come to trust me, I will be true and frank with you.  I want you to be on my team for as long as I can switch on my computer and make a blog entry.

Work with me, and the only demons which could impede your online growth will be those not endorsed in my blog.

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For all but a privileged few, the age of male workers earning the bacon and wives staying in the home has all but come to an abrupt end.  Evidence of that change is stark.

Japan, once home to families with five or six children, are now dotted with double-income, no-children families out of economic necessity.  Children dig too deeply into the prosperity of modern-day couples and the birthrate has thus taken a precipitous drop, threatening the prosperity of Japan for the rest of the Twenty-First Century.  And Japan is not alone in this trend.

A sobering truth is that the cost of caring for the silver population in conjunction with the drastic drop in birthrate spells disaster for many countries unwilling or unable to embraced the paradigm shift to the Internet.  Statistics bear out that most of us will need to die before eighty or live in dire poverty.  If you struggle to live on two incomes during your working years, then living on half that gross salary after retirement will surely be a living hell.

The clarion call from the most sincere Internet maestros instills us with a new lease on life.  We suddenly feel like we have a legitimate chance to move from living on the edge to living in the big house on the hill.  We have delicious visions of traveling the world while earning phenomenal income which far surpasses any that could be accrued in the time-for-money linear income world.

I truly believe that with proper training and perspective, a rank amateur of ANY age or circumstance can find a road to success which was totally unavailable to the average bloke of the last century.

Here is the truth, believe it or not, about online success:

There are very successful, high-integrity people online who have built marketing empires from scratch with little to no investment capital to start.  Moreover, many of them have then gone on to teach others their proven, duplicative systems from which the founder earns additional residuals every time an affiliate/partner makes a sale.

Many novices – once taught a given success strategy or system – are able to surpass their mentors by once again developing an affiliate network based on their own unique product and training system.

The whip cream on this cake is that quite a number of the success stories were, at first, technically challenged.

The drawback is that less than one percent of the wannabes will ever finish the book or install the system they purchase from the maestro…and develop a very unhealthy skepticism of Internet Marketing and its future.

Grasping technology or outsourcing your grasp is essential for online killings.

Nothing is forever.  It matters not whether you have a comfy job as the board chairman or a position cleaning the toilets at Yankee Stadium – nothing is forever.  It matters not whether you think things should be stable and predictable.  Things are not.  Today’s success stories can easily be tomorrow’s bankruptcies.

All maestros understand how money is earned.  It is earned by providing true value and true after service to present customers and clients.  Although some of them talk of totally self-running Internet kingdoms, they have not been on top of the heap long enough – because ecommerce has only been vitally around for about a decade – to give us convincing advice about what it takes to stay on top.

For that very reason, I didn’t write a book on how in three years, from the age of 52 to the age of 55, I lost 80 pounds (255>175) and didn’t rebound.  (I partially did!!)

The reason I didn’t write that book is that a former fatman, like an alcoholic, can never delude himself that all he wants is just a teensy weenie piece of pizza or a small scoop of rum raisin ice cream.  Those who say such things are usually fatter than ever a few years later.  I still struggle with weight control much like a mental dyke that could burst at any moment.

On a financial level, the same holds true.  The maestros who can claim more than five years of continued success on astronomical levels know that a business neglected is a business in disrepair.  Nobody can run your business with the same passion you do.

Being an enterprising adult is no longer the domain of eccentric and exceptional people.  A typical employee spends nearly half his day involved in activities which are work-related.  We go home tired and ready to escape in online messaging, watching videos or just crashing on the couch after a fat-laced dinner which Henry VIII might have enjoyed.

Warning:  In our changing world, if you are not moving forward then you are falling behind.  That’s why many of the super successful online maestros got out of the time-for-money trap and learned how to leverage their time more profitably using Internet technology and acquired knowledge of how to make it work for them.

Edison was a man flowing down a river of interest. I don't think he had the word failure in his vocabulary.

Dream stealers are almost as common as cockroaches. If we listen to those who wish to defang our dreams and reign in our passion, then our lives will be similar to a dog on a short leash. The dog on a short leash becomes discouraged and choked up every time he leaps forward to sniff a patch of grass. Finally he just walks passively at the pace of his master, which suits his master fine. And if we were dogs, then the short leash would be fine for us as well.

The maestros are not on leashes (but some will put you on one in a New-York minute!). They know who they are and what they wish to accomplish. They are far from perfect but they are willing to fend for themselves regardless of whether others approve of what they do. They are not caught up in endless guilt. They are not trapped by the fear of failure. They thrive on chaos and see opportunity where others see trouble and insurmountable problems.

Who are you? What do you stand for? What do you value? What do you want? Where do you want to live and with whom? How do you define success? What do you deep down inside want to become?

Success does leave clues.

When you were a child, what was it that tickled your soul? What kind of people touched you deeply? What was your vision of how the world should be? What did you want to be when you grew up?

The maestros asked and answered those questions, and then proceeded with purpose and self-confidence to make their dreams a reality. They live on purpose and so should we.

So find your passion and then march with the self-assurance that life will bring you what you desire most. Be the best and do the most you can. The people you are about to touch are action people and they appreciate those who mirror that behavior.

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